How Get PEYD strategically advises clients on unlocking cash flow and credit rewards with Melio
Meet Get PEYD
Get PEYD is a Long Island-based credit card rewards consultancy founded 15 years ago that helps businesses turn their everyday spending into a strategic asset. Co-founded by Pinny Ackerman and three partners, whose initials make up the word PEYD, the firm specializes in teaching business owners how to navigate the complex world of credit card points and loyalty programs to unlock travel and financial benefits. It was this work that made Melio a natural partner.
The challenge
Many of Get PEYD’s corporate clients, particularly those in inventory-heavy industries, have significant vendor payments that can’t be made by credit card. This means they miss out on the benefits that come with card spend, such as credit potential, expense management tools, and rewards.
For many, the cash flow challenge is real. Clients often lack cash on hand when they need it most.
“Very often our clients have credit. They don’t necessarily have cash in the bank,” said Pinny Ackerman. One electronics distributor client, for instance, needed to make a large inventory purchase during peak season but couldn’t cover it from their bank account — a situation that could have meant missing a critical sales window.
For Get PEYD, identifying this gap and offering a practical solution became part of their value proposition. The challenge was finding a tool that could bridge the gap between vendors who only accept bank transfers and clients who want to pay by card.
“The primary benefit of using Melio is buying float when our clients didn't think they would have it. Knowing there's an option for our clients that they wouldn't necessarily think of, that can help their business, is very beneficial.”
The solution
Pinny was introduced to Melio through a client several years ago, and quickly recognized its potential. Pinny discovered that referring his clients to Melio provided a perfect solution – Melio allows small businesses to pay their vendors using a credit card, while the vendor receives the payment in their preferred format, such as a bank transfer.
Today, 23 of Get PEYD’s corporate clients are actively using Melio, with monthly payment volumes typically ranging from $50,000 to several hundred thousand dollars — and some clients processing up to $2 million per month.
What sets Get PEYD’s approach apart is the strategic way they bring Melio into client relationships by connecting the dots. Rather than simply handing over a referral, Pinny facilitates introductory calls for the client with Melio and the card provider. “We can figure out, before they sign up for Melio, what will make sense. We talk to Melio and the card companies and set it up from the get-go where we know that this client will be getting value from it,” Pinny said.
A key part of Get PEYD’s pitch is the Melio calculator, which helps clients see that the card fee can be offset — or even turned profitable — when combining early-pay vendor discounts with credit card rewards.
"If they can get an early pay discount from the vendor of, let’s say, 2%, and they're using a credit card that gives them 1.5% back, right there you're at 3.5%. And the fee is a tax write-off, so the clients are making money on it."
Results
By partnering with Melio as an affiliate, Pinny brings meaningful value for both his clients and for Get PEYD as a growing business:
- Cash Flow Float: Clients can use the credit cycle of their card to bridge the gap between paying vendors and receiving revenue — potentially up to 60 days of float when timed to the start of a billing cycle.
- Credit Where It Wasn’t Possible Before: Melio enables clients to charge vendors who don’t accept credit cards, expanding where and how they can apply card benefits.
- Inventory and Operational Flexibility: Clients like the electronics distributor were able to fund time-sensitive purchases during peak seasons using available credit, avoiding missed business opportunities.
- Affiliate Growth and Client Retention: Advising on tools and resources to optimize points rewards is a key offering of Get PEYD. By partnering with Melio, Pinny provides his clients with a streamlined and affordable cash flow tool while generating a new revenue stream and increasing client stickiness for his own firm.
